• Mar 5, 2026 Exponential Smoothing Alpha iveness of the forecast to recent changes. It's a value between 0 and 1 (0 ≤ α ≤ 1). α close to 0: A low alpha gives more weight to older data points. The forecast will be smoother, less responsive to recent fluctuations, and potentially lag behind significant shifts in the underlyin BY Haylie Zulauf